Bo Burns takes the reins of the Times
East Auckland’s leading community news provider – the Times – is back!
Like a phoenix rising from the ashes, the long-standing local news provider has been brought back to life after its publisher, Times Newspapers, closed on April 17.
Well-known east Auckland businesswoman Bo Burns has acquired the company’s digital assets.
As she doesn’t plan at this stage to reintroduce the printed version of the newspaper its new form is a slimmed-down, online-only version.
Times Newspapers was recently placed into voluntary administration in an effort to force its sale after having informed the local community for more than 50 years.
Managing director Reay Neben believed it was the right time to step away from the industry and retire.
After a short period of administration, no buyer was forthcoming and the business closed on April 17.
Staff were told at a meeting with administrators Blacklock Rose that they were being terminated that day.
Not willing to let a news void be created in the community, Burns stepped in, buying the company’s intellectual property including its popular website, www.times.co.nz, the East Auckland App, and Facebook page – with its 10,000 followers – with the goal of making its digital presence more successful than ever.
She has two decades’ of business experience.
Burns runs the successful local business Promo Factory, organises the popular annual Howick Santa Parade, and is deputy chairperson of the Howick Local Board.
She says she wants to continue the Times’ reputation as a trustworthy source of independent, unbiased, lively and hard-hitting community news.
Her link to the company stretches back to 1997 when she began working for it in sales as a teenager.
“That launched my career in and passion for advertising and marketing,” Burns says.
“I was there for three years and then went on my OE at 21.
“I worked for two newspapers in London and ended up being the sales manager for both.
“Then I came back home and started my own business here.”
Burns says east Auckland needs a reliable and trustworthy news source and her goal is for the Times to continue to be exactly that.
“Residents need a place where they can go to learn about what’s happening locally around business, politics, education, health, crime, Auckland Council, the Howick Local Board and community events.
“We won’t just be reporting the news. We’ll connect the vibrant communities of east Auckland to the stories and events that matter.
“Our mission is to deliver current, relevant, and authentic content that resonates with our readers, even when it generates controversy because that’s what honest journalism is about.”